Nadav Zeimer woke up on Monday, June 4, 2018 amazed to find his name featured above the fold on the front page of the New York Times. This was clearly a turning point in his career. A software engineer and physics/robotics teacher by trade, Principal Zeimer had pioneered a digital media focused approach to engage low-income students and in so doing turned around a failing high school on the verge of shutdown into a top-performing second-chance public school. In this manifesto, Nadav shares the economic and cultural conditions that motivate him. He carefully establishes the concept of academic capital, a solution-focused construct driving this compelling account of how digital technology and economics are converging to transform education.